Story
Man vs Horse, an eccentric marathon in the Welsh town of Llanwrtyd Wells that is exactly what it sounds like.
Origin Story
Runners now compete against horseback riders in an annual marathon across 35 kilometers of a mix of road, trail, and mountainous terrain.
Logo & Identity
In studying the history and culture of the race, 3 core values emerged—unity, equality, and endurance. Equipped with these, I set to work building out an identity that embodies each.
Unity |
Equality |
Endurance |
Race Course
The course itself, where all the action takes place.
Race Bibs
Bibs used to identify participants.
Medals
Every finisher gets a medal, a hard-earned token of their determination and grit.
Race Manual
Packed with all the necessary info for participants, the race manual is mailed out to racers ahead of the race as part of a welcome package.