The Big Idea
A semester of brand design experience with Brightwild, shaping bold, culture-driven identities rooted in the wild spirit of Key West.
The Work
While I can’t show some of this work online, I would be happy to share more about my experience in an interview.
Some of the brands I got to immerse myself in and design first-hand for.
Lunara Bay
An illustration showcasing the calming view of the bay behind the homes.
Brightwild Brand
Beginning with a deep dive into the archives to audit all past designed collateral, I then spent over a month crafting principles to define the visual brand identity according to this new, elevated style. With these updated guidelines, I rolled out a variety of new brand collateral.